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CCH Product Manager

CNH Industrial
life insurance, parental leave, 401(k)
United States, Wisconsin, Racine
Jul 26, 2024

CCH Product Manager
Location

US-WI-Racine


ID
2024-25962

Category
Marketing

Position Type
Full-time



Overview

CNH Industrial is a world-class equipment and services company dedicated to advancing the noble work of agriculture and construction workers. Driven by our shared purpose of Breaking New Ground, we are passionate about bringing Innovation, Sustainability, and Productivity to all that we do. As a truly global company, CNH Industrial's 37,000+ employees form part of a diverse and inclusive workplace, focused on empowering customers to grow, and build, a better world through our core brands: Case IH, STEYR, New Holland Agriculture, CASE, and New Holland Construction.



Responsibilities

    Represent the CNH strategy for the Cash Crop High Horsepower Tractor Management portfolio (Case IH Magnum and New Holland T8), delivering best-in-class products to the market by championing the voice of the customer.
  • Deliver Customer Driven Products through new product development programs by representing the Voice of the Customer on the core platform team.
  • Represent Case IH Brand and Commercial interests in the Global Product Development (GPD) and Customer Driven Product Development (CDPD) processes.
  • Support Product Marketing, Brand, and Regional Commercial Marketing team in the development of marketing messages and unique selling value propositions. Develop and assist with value based pricing proposals for new products with the Region Commercial Marketing teams.
  • Responsible for the Regions new product programs through the development and maintenance of the Strategic Product Range Plans (SPRP) to support the Regional Market Attack Plans (MAP).
  • Consolidate the Regional Commercial product requirements into a CNH request using key performance indicators (customer needs, product definition, pricing, volume, share, and margin) to ensure alignment with strategy and individual brand leadership.
  • Lead and confirm Regional Commercial readiness, assist in development of marketing and sales training material to support and guarantee successful product launches.
  • Assume leadership and coordination for the product launch process by assuring cross-functional readiness in all aspects of new product launches for the regions with the platforms and functional teams.
  • Responsible for Product Management and Product Lines product margin, quality and reliability, share growth and competitive positioning while ensuring the customer satisfaction for both CNH brands, Case IH and New Holland.


Qualifications

  • Bachelors degree preferably Business / Marketing / Engineering or agricultural field
  • 10+ years combined experience with tractors, engineering and product development
  • Ability to travel domestically and internationally up to 40%


Company Benefits

CNH Industrial offers a wide variety of benefits that not only encourages wellness and preventive care, but we also provide the right tools and programs to help you achieve it. Our benefits package includes medical, dental, vision, disability, and life insurance. Our industry leading 401k will support you in meeting your retirement objectives. Additional benefits include paid parental leave, flexible work policies, opportunities for self-development and paid leave for specific activities. Click here for more information!



EEO

US applicants: CNH Industrial is an equal opportunity employer. This company considers candidates regardless of race, color, religion, sex, sexual orientation, gender identity, national origin, disability, or veteran status. Applicants can learn more about their rights by viewing the federal "EEO is the Law" poster and its supplement here. CNH Industrial participates in E-Verify and will provide the federal government with your Form I-9 information to confirm that you are authorized to work in the U.S. You can view additional information here.

If you need reasonable accommodation with the application process, please contact us at narecruitingmailbox@cnhind.com.

Read about our company's commitment to pay transparency by clicking this link: pay transparency notice.

Canada applicants: CNH Industrial is an equal opportunity employer. This company considers candidates regardless of race, colour, religion, sex, sexual orientation, gender identity, nationality, place of origin, disability, marital status, family status, age, or any other ground prohibited by applicable provincial human rights legislation.



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